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CHEQ Selected By CCI to Digitally Protect Brand Images

Dentsu's Cyber Communications Inc. tapped CHEQ as its official cybersecurity partner. So reports The Drum.

CHEQ will offer publishers and advertisers "AI-driven autonomous brand safety solution[s]." The goal of the selection is to proactively stop fake bot traffic and negative brand association before any damage is inflicted. The partnership was developed over the course of a year, according to information in the article.

Read the full article from The Drum.

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