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FTC Says Time Warner Mislead Consumers with YouTube and Social Media

Saturday, Jul 23 2016

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Written by CMO Tech News

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The Federal Trade Commission maintains that Time Warner failed to disclose that it had paid for social media content and for YouTube to promote its Middle Earth: Shadow of Mordor video game. So reports MarketingLand.

An FTC settlement with Time Warner spells out minimum steps that the company must take to specify that certain content is advertising.

Read the full article from MarketingLand.

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