Estimated reading time: 0 minutes, 19 seconds

Snapchat Faces Challenges as IPO Approaches

Messaging platform Snapchat is expected to raise $25 billion with an IPO in March, but as the event approaches, the company faces a handful of challenges such as staying relevant to its users, many of who are in the early twenties. So reports CNBC.

The company will also have to strike a balance between selling advertisements and keeping its users happy.

Read the full article from CNBC.

Read 2324 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.