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CDK to Exit Digital Marketing

Saturday, Jul 06 2019
News
Written by  CMO Tech News Staff
CDK to Exit Digital Marketing

CDK has decided to sell its digital marketing arm after losing a key exclusive agreement with General Motors earlier this year. So reports Automotive News.

A potential divestiture by the software company could include all of its North American advertising segment or sections of its retail offering for mobile advertising and website services.

Read the full article from Automotive News.

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