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Levi’s Brand Prez Out Amid Flap Over COVID-19 Views
Jennifer Sey, brand president at Levi’s and mother of four, says she was pushed out of her job because of her COVID-19 views and her advocacy against virus-related school closures in California. So reports The New York Post. Read more...
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Written by Peter Ortiz

Not There Yet, But Women CMOs Are Making Noise
Women make up 50% of the country’s population and only account for about 24% of… Read more...

Written by Karen M. Rider

3 Top Challenges Facing Today’s CMOs
It’s been called the most volatile job in the corporate leadership suite. Read more...
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What Marketing Pros Say About Southwest Airlines' Fiasco

CMOs Face Choppy Waters in 2023

What Are CMO’s Prioritizing for 2023?

Marketers Still Struggling to Get Their Websites Just Right

What Marketers Will Have to Navigate in the Metaverse

CFPB to Digital Marketing Providers: Comply with Federal Consumer Finance Protections

Will the CCO Role to Eclipse CMO Role?
Strategy
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Written by Karen M. Rider

Has Evergreen Content Lost its Luster?
Brands have frequently embraced evergreen content that is able to continually generate traffic and maintain… Read more...

Written by CMO Tech News

More Companies Expected to Create Chief Digital Officers
The position of chief digital officer has existed primarily among telecommunications companies, but is likely… Read more...
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YouTubers’ Prime Energy Drink Craze Holds Marketing Lessons

What Does FTX’s Collapse Mean for Marketers?

How CMOs Are Coping with Inflation and Slowdown Fears

Kindness: A Vital Element for Marketing Teams

Morgan Stanley CMO Offer 3 Key Insights for Success

MLB's CMO on Its Strategy to Grow Fanbase

How CMOs Can Drive Growth in Today’s Shifting Landscape
Campaigns
Featured Article

Written by CMO Tech News

Why Is Balenciaga Suing Its Ad Campaign Producers?
Luxury fashion company Balenciaga is going to court against the production company behind its spring 2023 ad campaign, which enlisted stars from Nicole Kidman to Bella Hadid. Read more...
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Written by CMO Tech News

Taco Bell Billboard Dispenses Cheese
Taco Bell has created a billboard that will dispense cheese… Read more...

Written by CMO Tech News

Take Home a Free Cellphone with a Bucket of Chicken
Church’s Chicken, which is a fast-serve restaurant chain that was… Read more...
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Celebs In, Crypto Out: Breaking Down the Super Bowl 2023 TV Ads

Can M&M’s Pull Off Its Super Bowl Spokescandy Stunt?

M3GAN Film’s Guerilla Marketing Begets Box Office Boom

Balenciaga Designer Apologizes for 'Inappropriate' Campaign

Why Is Balenciaga Suing Its Ad Campaign Producers?

Toyota 'Never Settle' Campaign Looks to Tug at the Heartstrings

Quest Diagnostics Debuts 'Provocative' Marketing Campaign
RFPs
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Written by CMO Tech News

Pizza Hut Reaches Out to Marketing Agencies
Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and… Read more...
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Pizza Hut Reaches Out to Marketing Agencies
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J.M. Smucker Looks to Publicis for New CMO

Thursday, 16 March 2023

J.M. Smucker has named Gail Hollander as chief marketing officer. So reports World Coffee Portal.

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Culver’s Names Fast-Food Chain’s First-Ever CMO

Friday, 20 January 2023

Culver’s has tapped Julie Fussner as the first chief marketing officer in the 38-year history of the fast-food burger chain, based in Prairie du Sac, Wisconsin. So reports Restaurant Business.

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Peloton Names Twitter’s Ex-Marketing Head as CMO

Friday, 20 January 2023

Peloton has hired Leslie Berland, formerly the chief marketing officer of Twitter, as its new CMO. So reports CNBC.

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- Written by CMO Tech News
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Deciding what to prioritize heading into a new year, especially…
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Creepy 'Smile' Campaign Freaks Out Fans Nationwide
This past weekend, baseball watchers across the country were creeped…
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How CMOs Are Coping with Inflation and Slowdown Fears
Tricky economic headwinds have been sweeping across chief marketing executives’…
- Dec 07 2022
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Balenciaga Designer Apologizes for 'Inappropriate' Campaign
Balenciaga’s creative director said in an Instagram post that he…

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