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News (699)

Pinterest’s New Marketing Tools, New Focus, New Brand Campaign

Pinterest has been making quite a bit of news recently on the heels of its first global advertiser summit. Here is some of the key information to hit the press recently about the company.

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Overstock.com Names New CMO

Elizabeth Solomon has been named as CMO of the e-commerce retailer Overstock.com. She will take the reigns next month. So reports Home Textile Today.

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LeBron James 'Protect Our Power' Ad Campaign Focuses On Black Voting Rights

LeBron James is narrating a new ad that takes aim at states, including Georgia, seeking to pass legislation to restrict voting access. So reports NBC News.

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Verizon Launching #WomenOwnWednesday Social Campaign

Verizon is launching a new social media campaign on March 10 called #WomenOwnWednesday. So reports Yahoo! Finance.

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Confluent Nabs Ex-Salesforce CMO

Confluent has named Stephanie Buscemi as its CMO. Buscemi served as CMO of Salesforce until earlier this year.

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NFL’s Chiefs Looking for CMO

The reigning AFC champions, the Kansas City Chiefs, are searching for a Chief Marketing Officer.

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5 Marketing Lessons from Fortune 500 Firms

Marketing professionals can learn a lot from Fortune 500 companies—things they can use to take their brands and marketing strategies to the next level. So reports Entrepreneur.

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Who Made Forbes' 'CMO Next' List?

Forbes has released its ‘CMO Next” list, which spotlights 50 “innovative marketing leaders who are transforming and redefining their role, their business and the marketing industry.”

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State Street Taps New CMO

State Street has named Theresa McLaughlin as its new CMO. She joins the company from TD Bank Group. So reports Ad Week.

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Target Names New CMO Amid Leadership Shakeup

Target has named Cara Sylvester its new chief marketing and digital officer. She replaces Rick Gomez, the previous CMO, who will now lead the company’s food and beverage unit. So reports Forbes.

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