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Chuck E. Cheese Gets Chief Insights and Marketing Officer

CEC Entertainment has named Mark Kupferman as chief insights and marketing officer for its leading brand, Chuck E. Cheese. So reports Dallas Innovates.

Chuck E CheeseKupferman was most recently chief commercial officer at Ruth’s Chris Steak House. Before that he was senior vice president of consumer and guest Experience at Six Flags Entertainment.

In addition to Chuck E. Cheese, Kupferman will also lead marketing strategy for CEC Entertainment’s virtual kitchen brand, Pasqually’s Pizza & Wings.

Read the full article from Dallas Innovates.

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