McDonald's recently announced that it is bringing back its Szechuan dipping sauce for chicken nuggets for a limited run, beginning March 31. So reports Marketing Dive.
Retargeting customers incorrectly can be costly so it is important marketers get it right, writes Tobias Buxhoidt, founder and CEO of parcelLab, in a column for Venture Beat.
Christy Marble, CMO of webOps Saas platform Pantheon, sat down with Smart Brief for a conversation about how brands can engage customers by using data-driven marketing.
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