He maintains that many marketers spend too much time talking about themselves and their products and not enough time serving clients.
Estimated reading time: 0 minutes, 18 seconds
Estimated reading time: 0 minutes, 18 seconds
Consumers today are highly self-absorbed and have a sense of entitlement, so marketers must focus on building trust, especially when targeting Gen Z, according to PR Newswire's CMO, Ken Winko. So reports CMO.
He maintains that many marketers spend too much time talking about themselves and their products and not enough time serving clients.