John Dillon, CMO of Denny’s, says the company’s social media program seeks to be an extension of conversations that happen every day in the company’s diners, so weighing in a pop culture event makes sense.
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Denny’s Cashes In On Kanye West-Taylor Swift Feud
After Taylor Swift took issue with Kanye West referring to her as a bitch in a new song, the social media department for diner operator Denny’s quickly tweeted a parody of the issue that has been retweeted more than 10,000 times. So reports Campaign.