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Albertsons Launches Campaign Measurement Service

Sunday, Feb 11 2018

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Written by CMO Tech News

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Supermarket owner Albertsons has teamed up with Quotient Technology to measure the impact of brands’ digital advertising on sales of products within Safeway and Shaw’s stores. So reports CNBC.

The service has already signed up more than 60 consumer brands.

Read the full article from CNBC.

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