Estimated reading time: 0 minutes, 15 seconds

Asia-Pacific Travels Has High Shopper Abandonment Rates

A recent study maintains that nine out of ten potential bookings in the Asia-Pacific travel sector are abandoned, but retargeting can increase the rate of purchases. So reports WARC

Australian travel companies had the lowest abandonment rates while Japanese customers had the highest rates.

Read the full article from WARC

Read 2163 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.