By working with agencies, furthermore, the company is able to tap into resources that it doesn’t have internally.
Estimated reading time: 0 minutes, 20 seconds
Shell Increases Use of Agencies to Target Millennials
Shell is increasingly trying to win over millennials and is now relying more heavily on digital marketing agencies to quickly obtain competitor analysis and timely information on how younger car owners connect with the company’s branding. So reports The Drum.
Most Read
-
-
Nov 01 2023
-
Written by CMO Tech News
A $4 million advertising campaign backed by San Francisco business…
-
-
-
Nov 30 2023
-
Written by CMO Tech News
Women’s clothing company Z Supply has made separate appointments for…
-
-
-
Dec 08 2023
-
Written by CMO Tech News
The global ad market will continue its recovery next year,…
-
-
-
Nov 30 2023
-
Written by CMO Tech News
Nike has announced former longtime executive Nicole Hubbard Graham as…
-