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Zynga Marketing Honcho to Join Twitch

Friday, Oct 25 2019
News
Written by  CMO Tech News Staff
Zynga Marketing Honcho to Join Twitch

Doug Scott, who heads up marketing at game company Zynga, is leaving the company to become chief marketing officer at Amazon.com-owned Twitch. So reports Variety.

Twitch is trying to expand beyond being a broadcaster of eSports and videogames. It recently launched a redesigned logo, webpage and a new marketing campaign to broaden its user base beyond gamers.

Read the full article from Variety.

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