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An overwhelming majority (74%) of CMOs said that data ethics will become increasingly important to their roles in the next five years. So reports Marketing Week.

fiber optic 2749588 640Meanwhile, 82% of CMOs say they would think about leaving their job if the company’s approach to data was unethical. In fact, a quarter (26%) say that at some time during their career they have been uncomfortable with how data was being used.

Read the full article from Marketing Week.

Last modified on Tuesday, 09 June 2020
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