Estimated reading time: 0 minutes, 36 seconds

General Mills CMO Out, Firm Won’t Replace Him

Ivan Pollard has left General Mills and the firm won’t hire a replacement global CMO. It added the role in 2016. So reports Marketing Dive.

General MillsThe departure comes as General Mills has “approved restructuring actions designed to better align its organizational structure and resources with its strategic initiatives," according to regulatory filings. General Mills owns brands such a Cheerios and Häagen-Dazs.

"As we pivot from the pandemic, in a position of strength, we are aligning our organization to maintain momentum in the dynamic markets we serve around the world," the company said in a statement, according to Marketing Dive. "Ivan's departure is related to this announcement. We will announce further details at the appropriate time."

Read the full article from Marketing Dive.

Read 1369 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.