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Volkswagen Hires New CMO from Google

Volkswagen has named Google executive Nelly Kennedy as chief marketing officer for the automaker’s passenger cars brand. So reports Motor Trader.

vw 1665127 1920Kennedy takes over for Jochen Sengpiehl, now CMO of Volkswagen Group China.

Currently senior global brand marketing director at Google in California, Kennedy has more than 30 years’ experience in brand marketing.

Read the full article from Motor Trader.

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