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Fragrance Brand Diptyque Americas Sniffs Out First CMO  

Diptyque Americas, the U.S. arm of the French fragrance brand, has named its first-ever chief marketing officer. So reports Retail Dive.

diptyqueBefore joining Diptyque as Americas CMO, Jessie Dawes was vice president of integrated marketing and consumer engagement with Shiseido Americas.

Diptyque has been expanding in the U.S. market, with recently announced boutique openings in Brooklyn, Las Vegas, San Francisco, and Washington, D.C.

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