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cmotechnews
  • Home
  • News
  • CMO Tech
  • CMO Challenges
    Featured Article
    • CMO Tech News
      • Written by CMO Tech News
      Levi’s Brand Prez Out Amid Flap Over COVID-19 Views
      Jennifer Sey, brand president at Levi’s and mother of four, says she was pushed out of her job because of her COVID-19 views and her advocacy against virus-related school closures in California. So reports The New York Post. Read more...
    Popular Article
    • Peter Ortiz
      • Written by Peter Ortiz
      Not There Yet, But Women CMOs Are Making Noise
      Women make up 50% of the country’s population and only account for about 24% of… Read more...
    • Karen M. Rider
      • Written by Karen M. Rider
      3 Top Challenges Facing Today’s CMOs
      It’s been called the most volatile job in the corporate leadership suite. Read more...
    Most Recent
      More CMOs Out of Sync with CEOs, Research Suggests
      Retail Media Projected to Overtake TV for Ad Revenue by 2028
      CMO Tenure Still Short, But New Trends Point to a Brighter Future  
      Creative Thinking Tops List of Vital CMO Skills: Survey
      What Marketing Pros Say About Southwest Airlines' Fiasco
      CMOs Face Choppy Waters in 2023  
      What Are CMO’s Prioritizing for 2023?  
  • Strategy
    Featured Article
    Popular Article
    • Karen M. Rider
      • Written by Karen M. Rider
      Has Evergreen Content Lost its Luster?
      Brands have frequently embraced evergreen content that is able to continually generate traffic and maintain… Read more...
    • CMO Tech News
      • Written by CMO Tech News
      More Companies Expected to Create Chief Digital Officers
      The position of chief digital officer has existed primarily among telecommunications companies, but is likely… Read more...
    Most Recent
      Ad Spending to Grow in 2024, According to Forecasts  
      Sentimentality, Value Lead 2023’s Holiday Seasonal Ads
      Autumn Starts Early as Pumpkin Spice Latte Turns 20
      YouTubers’ Prime Energy Drink Craze Holds Marketing Lessons
      What Does FTX’s Collapse Mean for Marketers?
      How CMOs Are Coping with Inflation and Slowdown Fears
      Kindness: A Vital Element for Marketing Teams
  • Campaigns
    Featured Article
    • CMO Tech News
      • Written by CMO Tech News
      Why Is Balenciaga Suing Its Ad Campaign Producers?
      Luxury fashion company Balenciaga is going to court against the production company behind its spring 2023 ad campaign, which enlisted stars from Nicole Kidman to Bella Hadid. Read more...
    Popular Article
    • CMO Tech News
      • Written by CMO Tech News
      Taco Bell Billboard Dispenses Cheese
      Taco Bell has created a billboard that will dispense cheese… Read more...
    • CMO Tech News
      • Written by CMO Tech News
      Take Home a Free Cellphone with a Bucket of Chicken
      Church’s Chicken, which is a fast-serve restaurant chain that was… Read more...
    Most Recent