Campaigns

Campaigns (21)

Philip Morris Cancels Social Media Campaign

Philip Morris International has canceled a global social media campaign for its heated tobacco device in response to Reuters inquiring about the company using young influencers, including a 21-year old woman in Russia. So reports Business Day.

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Unilever Rolls Out Blockchain-Based Campaign in Japan

Advertising technology firm EnvisionX and Japanese advertising agency ADK have teamed up to launch a blockchain-based campaign on behalf of the Japanese arm of consumer brand company Unilever. So reports MarTech Series.

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Taco Bell Billboard Dispenses Cheese

Taco Bell has created a billboard that will dispense cheese on food that individuals provide. The billboard is part of its promotion of the company’s new Nacho Cheese Naked Chicken Chalupa. So reports MarketingDive.

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Adyoulike Launches Campaign for Black Friday Advertising

Adyoulike, which runs a global native advertising platform, is promoting its services for Black Friday by highlighting five advertising tips. So reports The Drum.

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Delta Campaign Offers Passengers Free Workout

Delta passengers who have flown into Los Angeles International Airport will now see a roadside digital billboard displaying the flight numbers of recent arrivals and offering a free opportunity to "sweat away" jet lag at a local Equinox gym. So reports MarketingDive.

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The Church of England to Tap Digital Gurus

The Church of England plans to have 50 technology and creative individuals pitch their best ideas for new apps, hashtags, and websites to help the organization boost its online presence at a time when Sunday church attendance is rapidly declining. So reports Christian Today.

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Airbnb Dinged Over Floating Vacation Campaign

Airbnb is being criticized for an email campaign promoting floating vacations, or trips during which individuals never set foot on dry land. The campaign is drawing scrutiny at a time when Houston is struggling with record flooding from hurricane Harvey. So reports MediaPost.

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Campaign: Buy a Roof, Get a Free Semi-Automatic Rifle

As if freshly shingled sheathing isn’t enough to make homeowners feel secure, two companies are offering roofing customers free rifles and are promoting the deals with videos on their home pages. So reports The Huffington Post.

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Yoplait Campaign Promotes Breastfeeding in Public

Yoplait has launched a campaign with popular vlog duo #IMOMSOHARD that pokes fun at the many forms of criticism that mothers face, including for breastfeeding in public, having careers, and bribing children to get chores done. So reports AdWeek.

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