Unlike Facebook and Google, brick and mortar retailers say they have an advantage because they can pitch advertisements based on what consumers have purchased.
Estimated reading time: 0 minutes, 19 seconds
Jennifer Sey, brand president at Levi’s and mother of four, says she was pushed out of her job because of her COVID-19 views and her advocacy against virus-related school closures in California. So reports The New York Post.
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Women make up 50% of the country’s population and only account for about 24% of…
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It’s been called the most volatile job in the corporate leadership suite.
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Brands have frequently embraced evergreen content that is able to continually generate traffic and maintain…
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The position of chief digital officer has existed primarily among telecommunications companies, but is likely…
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Luxury fashion company Balenciaga is going to court against the production company behind its spring 2023 ad campaign, which enlisted stars from Nicole Kidman to Bella Hadid.
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Taco Bell has created a billboard that will dispense cheese…
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Church’s Chicken, which is a fast-serve restaurant chain that was…
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Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and…
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Estimated reading time: 0 minutes, 19 seconds
After observing Amazon.com build a huge advertising business, traditional retailers such as Walmart, Target Corp., Kroger Co. and Ahold Delhaize are pitching similar services to big brands. So reports the Northwest Herald.
Unlike Facebook and Google, brick and mortar retailers say they have an advantage because they can pitch advertisements based on what consumers have purchased.