Unlike Facebook and Google, brick and mortar retailers say they have an advantage because they can pitch advertisements based on what consumers have purchased.Last modified on Friday, 15 February 2019
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Retailers Are Building Their Advertising Services
- Friday, Feb 15 2019
- Written by CMO Tech News
After observing Amazon.com build a huge advertising business, traditional retailers such as Walmart, Target Corp., Kroger Co. and Ahold Delhaize are pitching similar services to big brands. So reports the Northwest Herald.