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Levi’s Brand Prez Out Amid Flap Over COVID-19 Views
Jennifer Sey, brand president at Levi’s and mother of four, says she was pushed out of her job because of her COVID-19 views and her advocacy against virus-related school closures in California. So reports The New York Post. Read more...
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Written by Peter Ortiz

Not There Yet, But Women CMOs Are Making Noise
Women make up 50% of the country’s population and only account for about 24% of… Read more...

Written by Karen M. Rider

3 Top Challenges Facing Today’s CMOs
It’s been called the most volatile job in the corporate leadership suite. Read more...
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What Marketing Pros Say About Southwest Airlines' Fiasco

CMOs Face Choppy Waters in 2023

What Are CMO’s Prioritizing for 2023?

Marketers Still Struggling to Get Their Websites Just Right

What Marketers Will Have to Navigate in the Metaverse

CFPB to Digital Marketing Providers: Comply with Federal Consumer Finance Protections

Will the CCO Role to Eclipse CMO Role?
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Written by Karen M. Rider

Has Evergreen Content Lost its Luster?
Brands have frequently embraced evergreen content that is able to continually generate traffic and maintain… Read more...

Written by CMO Tech News

More Companies Expected to Create Chief Digital Officers
The position of chief digital officer has existed primarily among telecommunications companies, but is likely… Read more...
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YouTubers’ Prime Energy Drink Craze Holds Marketing Lessons

What Does FTX’s Collapse Mean for Marketers?

How CMOs Are Coping with Inflation and Slowdown Fears

Kindness: A Vital Element for Marketing Teams

Morgan Stanley CMO Offer 3 Key Insights for Success

MLB's CMO on Its Strategy to Grow Fanbase

How CMOs Can Drive Growth in Today’s Shifting Landscape
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Featured Article

Written by CMO Tech News

Why Is Balenciaga Suing Its Ad Campaign Producers?
Luxury fashion company Balenciaga is going to court against the production company behind its spring 2023 ad campaign, which enlisted stars from Nicole Kidman to Bella Hadid. Read more...
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Written by CMO Tech News

Taco Bell Billboard Dispenses Cheese
Taco Bell has created a billboard that will dispense cheese… Read more...

Written by CMO Tech News

Take Home a Free Cellphone with a Bucket of Chicken
Church’s Chicken, which is a fast-serve restaurant chain that was… Read more...
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Celebs In, Crypto Out: Breaking Down the Super Bowl 2023 TV Ads

Can M&M’s Pull Off Its Super Bowl Spokescandy Stunt?

M3GAN Film’s Guerilla Marketing Begets Box Office Boom

Balenciaga Designer Apologizes for 'Inappropriate' Campaign

Why Is Balenciaga Suing Its Ad Campaign Producers?

Toyota 'Never Settle' Campaign Looks to Tug at the Heartstrings

Quest Diagnostics Debuts 'Provocative' Marketing Campaign
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Written by CMO Tech News

Pizza Hut Reaches Out to Marketing Agencies
Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and… Read more...
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Pizza Hut Reaches Out to Marketing Agencies
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Dentsu Adds DEG to Bolster ‘Commerce and Omnichannel' Offerings

Saturday, 05 January 2019

The Dentsu Aegis Network bought growing digital ad company DEG for close to $150 million and will integrate it into its Isobar agency. So reports The Kansas City Business Journal.

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Users Can ‘Buy Lunch’ with Crypto Earned from Watching Video Ads

Friday, 07 December 2018

Japanese video platform service c0ban.tv is paying out cyptocurrency to those willing to watch advertisement videos. So reports Cointelegraph.

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'Viral Grade' Tool Looks At 400 Variables

Saturday, 01 December 2018

Isobar India announced the launch of a new tool designed to predict the "viral potential" of content. So reports Campaign India.

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Most Read

- Oct 10 2022
- Written by CMO Tech News
What Are CMO’s Prioritizing for 2023?
Deciding what to prioritize heading into a new year, especially…
- Sep 25 2022
- Written by Administrator
Creepy 'Smile' Campaign Freaks Out Fans Nationwide
This past weekend, baseball watchers across the country were creeped…
- Oct 20 2022
- Written by CMO Tech News
How CMOs Are Coping with Inflation and Slowdown Fears
Tricky economic headwinds have been sweeping across chief marketing executives’…
- Dec 07 2022
- Written by CMO Tech News
Balenciaga Designer Apologizes for 'Inappropriate' Campaign
Balenciaga’s creative director said in an Instagram post that he…

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