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Survey Shows Futuristic Technologies Are Key to Customer Engagement

Sunday, Feb 12 2017
CMO Tech
Written by  CMO Tech News

A recent Marketo survey has determined that marketers believe predictive analytics, the Internet of Things and machine learning will be key to improving customer engagement. So reports CMO.

For this year, 25.52% of respondents said they will include machine learning in their technology budgets, 43.75% identified the Internet of Things as a budget item and 27% identified artificial intelligence.

Read the full article from CMO.

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