SteelHouse, for its part, alleges that Criteo is simply trying to bully a smaller competitor.
Estimated reading time: 0 minutes, 22 seconds
Legal Battle Between Criteo and SteelHouse Escalates
Ad technology firm Criteo, having already taken legal action that claims a portion of the ad clicks that it generates are being improperly attributed to SteelHouse with counterfeit click fraud, has filed additional documents in its efforts to have a court provide an injunction against the competing platform provider. So reports Business Insider.
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