With a focus on a “world in constant transition,” the conference will offer presentations and workshops on how to seize the best business opportunities of tomorrow. Reason enough to attend is the list of leading-age thinkers and trendsetters in the industry who will be presenting throughout the weekend.
The line-up includes marketing officers, owners and executives from every industry, including fashion, sports, hotel, journalism, non-profit, technology, and food and beverage:
- Keith Weed, CMO, Unilever (keynote)
- Jennifer Sey, CMO, Levi’s®
- Charles Mann, Journalist & Author
- David Beebe, VP Global Marketing, Marriott International
- Melissa Proctor, CMO, Atlanta Hawks
- Paul Speaker, CEO & co-owner, World Surf League
- Jessica Lauria, Sr. Director of Brand Communication, Chobani
- Tim Hwang, Head of Policy for Artificial Intelligence at Google
- Stefan Frank, Director-Social Media, The Wharton School
- Nancy Ryerson, Marketing Officer, The Michael J. Fox Foundation
Keeping with the conference theme, programs and presentations will address human factors, media issues, and public/city issues in transition in the digital age. Breakout sessions will give participants a deeper understanding of brand development, story-driven design, managing content across multiple channels, and the challenges and opportunities in social mass marketing.
And, expect a few mind-expanding, mind-blowing talks on the growth of virtual reality and other space-age technology. Stretch your imagination as you learn how the world’s best marketers are taking their brands to the next level and adapting to the demands of the digital marketing space.
