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For the first time, Alphabet has revealed how much revenue it is pulling in from ads displayed on its YouTube platform. So reports Gizmodo.

youtube 2433301 640 smallIn a filing with the Security Exchange Commission, Alphabet says it made at least $15.15 billion in ad revenue for 2019. Alphabet has been resistant to disclose its revenue figures for both Google and YouTube. This revelation was brought about by a new rule implemented in 2017, which requires investors to receive the same financial results as the chief decision-maker at the company. 

Google CEO Sundar Pichai and Chief Financial Officer Ruth Porat rationalized the disclosure as a way “to provide insight into our business.”

Read the full article from Gizmodo.

Last modified on Thursday, 13 February 2020
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