Customer experience management firm Sprinklr has just launched Sprinklr Intuition, which uses artificial intelligence to help manage the growing number of interactions that occur across social media platforms. So reports MarTechAdvisor.

Digital Pi, which has offices in Dallas and London, is acquiring RevEngine Marketing, a full-service consulting firm that focuses on Marketo. So reports MarTech Series.

A recent study maintains that nine out of ten potential bookings in the Asia-Pacific travel sector are abandoned, but retargeting can increase the rate of purchases. So reports WARC. 

Amazon’s Alexa.com, which provides digital marketing technology, has launched its Alexa Agency Plan service, which helps agencies provide more value to clients and measure the success of campaigns.