APAC

APAC (202)

Indians Average 320 Mins of Media Per Day: Zenith

Zenith's recently released fifth annual Media Consumption Forecast broke down the television and internet usage for 11 Asian Pacific markets. So reports Campaign India.

Read more...

AEC Receives Nearly 500 Election Ad Complaints, Cites 87

The Australian Electoral Commission has identified 87 cases of “unlawful political advertising” during the 2019 federal election. So reports The Guardian.

Read more...

Australian Q1 Video Spending Up 5%

First-quarter results show video advertising is surging in Australia’s digital ad market. So reports Campaign Asia.

Read more...

Dentsu Restructures Across Asia-Pacific, Shuts Down Amplifi

Dentsu Aegis Network is shutting down Amplifi, its “media innovation and investment division” in Australia, as it restructures its Asia-Pacific operations. So reports The Drum.

Read more...

Bucking Trend, Only 7% of HK Consumers Trust Local Brands: Study

A new McCann Worldgroup study shows only 7% of Hong Kong consumers trust local brands. So reports Marketing Interactive.

Read more...

Tom Dery: Ads Can Still Help Build Brands

Despite a difficult advertising market, outgoing Saatchi Australia chairman Tom Dery lamented he still believes in the power of advertising with respecting to building brands. So reports Australian Marketing Review.

Read more...

Networks Look to Shirk Election Rules During Political Ad Blackout

Free-to-air Australian networks are planning to run an end-around of the nation’s election advertising blackout by streaming ads online. So reports The Drum.

Read more...

Japanese, UK Firms Team Up for Blockchain Ad Campaign

Adtech vendor EnvisionX of the U.K., and Japan’s ADK, a top advertising agency, touted the success of a new blockchain campaign created in concert with Unilever. So reports Crypto News Review.

Read more...

Jury Announces 'Shortlist' for 2019 Women Leading Change Awards

The shortlist for the 2019 Women Leading Change Awards included 70 people and five organizations vying for 14 awards. So reports Campaign India.

Read more...

Australian Marketers Handle More High-stakes Events Than Global Counterparts: Survey

Australian marketing leaders, compared to global counterparts, are more likely to engage in “a high stakes communications event.” So reports B and T.

Read more...

Visit other PMG Sites:

click me
PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.