APAC

APAC (202)

AMI Taps Cavalera to Serve As New Chair

The Australian Marketing Institute named Lynda Cavalera, who has previously served as the professional marketing organization’s deputy chair, as its new chairwoman. So reports CMO.

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DDB Sydney’s Ford: Aussie Marketing Game Needs More Women

Tara Ford, the executive creative director of DDB Sydney, said she wished the advertising industry had more women in creative roles. So reports Campaign Asia-Pacific.

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Huawei’s 5G Ad Campaign Misses the Mark: Professor

China's Huawei is hoping to win over New Zealand consumers with a new advertising campaign to combat a ban on its 5G equipment. So reports Stuff.

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Japan’s Hakuhodo Teams Up with Blockchain Company to Innovate Digital Advertising

Hakuhodo, Japan’s largest ad space broker, is teaming up with Yuanbenm, a Chinese startup, to develop a “new form of digital advertising." So reports the ihodl.

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Australian Outdoor Advertising Soars: SMI Analysis

According to an SMI analysis, Australian online advertising expenditures slowed while outdoor media spiked last year. So reports Mumbrella.

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Employment Advertising Down 3.7% from Last Year

Advertising for Australian jobs dipped “heavily” in 2019, indicating employment growth may follow that trend. So reports Business Insider.

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Kristen Hardeman to Head Tinder’s Australian Marketing Efforts

Tinder, the international dating app, appointed Kristen Hardeman to oversee marketing efforts in Australia. So reports Ad News.

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Facebook Rolling Out Election Ad Reforms

Facebook is not planning to unveil any new features to prevent election interference in March’s New South Wales state election, but does have changes set for upcoming EU contests. So reports Mumbrella.

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Grab Nabs Partnership with Hooq to Boost Service Offerings

The video-streaming platform Hooq will be hosted on the Grab service and tech app in Southeast Asia. So reports Variety.

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Nissan Korea Facing Prosecution Over Misleading Fuel Ads

Nissan Korea Co. and its parent company were fined $803,538 (900 million won) for misleading customers about the fuel efficiency and environmental benefits of some of its vehicles. So reports Pulse.

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