APAC (202)
FIFA World Cup Picks Up More Chinese Sponsors
- Sunday, 17 June 2018
- APAC
- Written by CMO Tech News
Chinese brands Diking, a clothing company, and Luci, an entertainment and technology company, have signed on as sponsors for the 2018 FIFA World Cup. So reports The Drum.
Read more...Toyota’s Gabriel to Discuss Future of Transportation at Automotive Marketing Summit
- Sunday, 17 June 2018
- APAC
- Written by CMO Tech News
Wayne Gabriel, CMO of the Australian arm of Toyota, is set to be the keynote speaker at the Mumbrella Automotive Marketing Summit. So reports Mumbrella.
Read more...Online Ad Spending Dominates in Australia
- Sunday, 17 June 2018
- APAC
- Written by CMO Tech News
According to a new study, digital advertising is eating up larger chunks of budgets than ever before, shoppers are increasingly active on smart phones and social media is considered the most effective way to get new customers. So reports CMO Australia.
Read more...13% of Aussies Willing to Legally Change Name to Brand: Survey
- Saturday, 02 June 2018
- APAC
- Written by CMO Tech News
A YouGov Omnibus research survey found 7% of Austrians would change their first name to support a brand they preferred, while 13% would change their middle name. So reports Smart Company.
Read more...Mobile Media Usage Soars in Australia, Rises Globally
- Saturday, 02 June 2018
- APAC
- Written by CMO Tech News
Brands will need to focus on "consumer mindset" as channels blur and Australians continue to consume more mobile media. So reports CMO Australia.
Read more...China Claims Two of the World's Biggest Brands
- Saturday, 02 June 2018
- APAC
- Written by CMO Tech News
For the first time, China is home to two of the world's biggest brands. So reports CNN.
Read more...Digital Ad Guru Kevin Huang Calling It Quits After 16 Years
- Saturday, 02 June 2018
- APAC
- Written by CMO Tech News
Pixel Media founder and managing director of DaVinci11’s Asia Pacific region Kevin Huang is stepping down from his position. So reports Campaign Asia-Pacific.
Read more...Ballesty Out As Diageo Australia Marketing Chief
- Saturday, 19 May 2018
- APAC
- Written by CMO Tech News
Adam Ballesty, Diageo Australia’s marketing and innovation director, is leaving the business and will be replaced by Andy Oughton, who has been Diageo’s innovation director for Africa. So reports B&T Magazine.
Read more...Freelance Digital Marketers In-demand in Australia
- Saturday, 19 May 2018
- APAC
- Written by Administrator
Digital strategists, digital marketers and other creative talent are among some of the most in-demand freelance professions in Australia, according to a report from Expert360. So reports Business Insider.
Read more...Marketing Interactive Announces Asia's e-Commerce Awards Finalists
- Saturday, 19 May 2018
- APAC
- Written by CMO Tech News
There are 81 finalists vying for awards in 23 categories at the June 7, Asia eCommerce Awards. So reports Marketing Interactive.
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